Fluckr / bLaugh

I highly recommend reading bLaugh: The (Un)Official Comic of the Blogosphere.

Danah Boyd: The History and Future of Social Networking

Financial Times calls Danah Boyd “The high priestess of internet friendship”, and the title is well earned. I attended a few web 2.0 sessions with Danah (and a few evenings of Werewolf), and this women “gets” social networking better than anyone else I know.

If you want to better understand the evolution of social networking and get a sense for where it is headed, this article based on a Financial Times interview with Danah is a great place to start.

The MySpace Migration aka The Death of MySpace?

The Washington Post claims that “In Teens' Web World, MySpace Is So Last Year.”

"I think it's definitely going down -- a lot of my friends have deleted their MySpaces and are more into Facebook now," said Birnbaum, a junior who spends more time on her Facebook profile, where she messages and shares photos with other students in her network.

From the other side of the classroom, E.J. Kim chimes in that in the past three months, she's gone from slaving over her MySpace profile up to four hours a day -- decorating it, posting notes and pictures to her friends' pages -- to deleting the whole thing.

"I've grown out of it," Kim said. "I thought it was kind of pointless."

Such is the social life of teens on the Internet: Powerful but fickle. Within several months' time, a site can garner tens of millions of users who, just as quickly, might flock to the next place, making it hard for corporate America to make lasting investments in whatever's hot now.

The high school English class cites several reasons for backing off of MySpace: Creepy people proposition them. Teachers and parents monitor them. New, more alluring free services comes along, so they collectively jump ship. (Quote from The Washington Post)

I can attest to the creepiness. I have received “friend” requests from all sorts of creepy people to the point where I cringe when getting ready to look at a request to see whether I know the person in real life, and I do not spend much time on the site. Younger girls may be even less equipped to handle these situations, and by spending more time on the site, they probably see many more of these requests than I do.

With all of the press around MySpace drawing parents, teachers, and prospective employers to view MySpace pages, young people must feel like they are under a microscope instead of hanging out with friends in a casual environment. As a teen, this might drive me to switch to another social networking site.

It will be interesting to see if Facebook continues to grow to become the dominant social networking site for teens / college students. It will also be interesting to see if Facebook users entering the professional workforce after college continue to use it or whether they migrate to another social networking site or give up the idea of social networking entirely (doubtful).

Teens have always been a fickle crowd. What is hot one day becomes uncool the next. Cynthia Brumfield compares the switching behavior of teens in social networking to television shows:

This meteroic rise and ultimate dwindling puts me in mind of hit TV shows. At their best, hot TV shows can dominate the cultural consciousness, generating huge (although that’s a relative term given the increasingly fractionalized) audiences and scads of ad revenue. If it weren’t for the artificially (i.e. regulation-induced) complex nature of the TV programming marketplace, with most producer profits earned in the back-end during syndication, a hit TV show that soars and then fizzles (remember “Twin Peaks”) could be a very profitable enterprise. In other words, a TV show that becomes a hit but doesn’t stay a hit could make lots of money.

Moreover, hit TV shows can become the springboard for more money-making ventures, even when they fade (“Cheers” spawned “Frasier”). The trick for any given TV production company is to keep the creativity and business ingenuity going, and not rest on past successes.

The same thing holds true for hot web properties such as MySpace. MySpace is bound to fade—the Internet is a very contestable market, as economists say, and rivals can step in at any time, particularly for something as technically simple as social networking. But there’s little doubt that News Corp. has a chance to make money with MySpace while it’s still popular and the company is doing everything it can to exploit MySpace while it’s still warm.

The trick for News Corp., or Google, which just paid $1.65 billion for YouTube (another site highly vulnerable to competition) or any other entertainment business on the Internet is figuring out where they go from here. They can’t just sit back and expect to rake in the dough, hoping that their hit sites stay hot. They have to move forward and leverage their hits to create the next big thing. (Quote from Cynthia Brumfield on the IP Democracy blog)

This could be a sign that MySpace is fading into oblivion; however, I am not ready to predict the death of MySpace yet. Despite the migration of some teens to other sites, MySpace still has quite a bit of momentum. I expect that MySpace can continue to ride this momentum for a while before heading into a death spiral. It is also conceivable that News Corp could find a different, and profitable, niche for MySpace around music, other age groups, or some other aspect of social networking.

Next BarCamp Portland Meetup Scheduled for November 30!

Our third informal Portland BarCamp Meetup has been scheduled! Any local techies are welcome to attend.

When: Thursday, November 30
Time: 6:00pm - 9:00 pm
Where: Jive Software Office (317 SW Alder St Ste 500)
Sponsored by: Jive Software

Jive Software is located on Alder near 3rd. Parking is available in a nearby parking garage, and it is short walk from the Max (directions to Jive Software).

If you plan to attend, please RSVP on the Portland BarCamp Meetup wiki (RSVP required):

The meetup will be very informal and similar in format to previous meetings. We'll do a few introductions, talk for a few minutes about organizing the BarCamp, and then see where the discussion goes.

If you would like to receive notifications about any last minute changes, future meetups, and other PortlandBarCamp communications, please join our Google Group to receive email announcements.

Subscribe to BarCampPortland

Email:


Browse Archives at groups.google.com

We have also created a BarCamp Portland Google Calendar for upcoming events. The next event will be held in January.

We are also trying to gain support for a real BarCamp event in Portland. We will start the planning process when we get enough people signed up on the Wiki, so please add yourself to the wiki if you want to attend a Portland BarCamp event!

Political Google Bombing

As we approach election season here in the United States, political groups go to great lengths to make their favorite candidates look good while making the competition look bad. The latest tactic used is Google bombing, the practice of manipulating Google's search results to inflate certain results. One of the best known Google bombs resulted in George Bush's biography page being displayed when someone searched for the term “miserable failure”.

According to the New York Times:

If things go as planned for liberal bloggers in the next few weeks, searching Google for “Jon Kyl,” the Republican senator from Arizona now running for re-election, will produce high among the returns a link to an April 13 article from The Phoenix New Times, an alternative weekly.

Mr. Kyl “has spent his time in Washington kowtowing to the Bush administration and the radical right,” the article suggests, “very often to the detriment of Arizonans.”

Searching Google for “Peter King,” the Republican congressman from Long Island, would bring up a link to a Newsday article headlined “King Endorses Ethnic Profiling.”

Fifty or so other Republican candidates have also been made targets in a sophisticated “Google bombing” campaign intended to game the search engine’s ranking algorithms. By flooding the Web with references to the candidates and repeatedly cross-linking to specific articles and sites on the Web, it is possible to take advantage of Google’s formula and force those articles to the top of the list of search results.

...

Each name is associated with one article. Those articles are embedded in hyperlinks that are now being distributed widely among the left-leaning blogosphere. In an entry at MyDD.com this week, Mr. Bowers said: “When you discuss any of these races in the future, please, use the same embedded hyperlink when reprinting the Republican’s name. Then, I suppose, we will see what happens.” (Quote from Tom Zeller, New York Times)

While not illegal, the ethics behind manipulating search results seems a bit questionable to say the least.

Digg Acquisition Rumors

Who will acquire Digg? Michael Arrington from TechCrunch claims that Digg has been in acquisition talks with News Corp. and other companies: “However, the company was unable to land an offer in the price range they’re looking for - at least $150 million - and will likely close a Series B round of financing instead.” (TechCrunch Quote)

I am curious who those “other companies” might be. Here are a few random guesses (pure speculation):

• AOL / Time-Warner: Calacanis might be interested in an attempt to merge Netscape with Digg (bad idea in my opinion).

• Yahoo: The rumor is that they were in discussions for YouTube and FaceBook, and they have already acquired a number of web 2.0 companies. Digg might be an interesting fit for Yahoo.

Who should acquire Digg? Maybe Google. Due to the recent, and large, YouTube acquisition, I doubt that Google is currently in discussions to acquire Digg. Digg would be a great way for Google to get more involved in the collaborative, user generated content space to expand their web 2.0 offerings, and Google could probably add quite a bit of value in helping to optimize Digg's promotion algorithms. Digg has sometimes struggled with attempts by users to game the system to promote their own stories using all types of devious mechanisms. Designing creative algorithms to prevent people from artificially inflating search results has been one of Google's strengths.

Personally, I think that Digg will stay independent for now, but then again, I am frequently wrong about acquisition predictions. (I'm still waiting for Borland to be acquired – I predicted an imminent acquisition back in 2002 / 2003).

SpaceShipOne Google Rumors

Rumors were flying this weekend, courtesy of TechCrunch, about Google's purchase of SpaceShipOne. The recent YouTube acquisition rumor in the billion dollar range also seemed far fetched, and it turned out to be true, so you just never know with Google. Lending additional credibility is the fact that Larry Page is on the board of trustees at the X Prize foundation; however, this rumor turned out to be only partially true.

Google seems to have acquired a very realistic looking mock-up of SpaceShipOne. Still pretty cool.

Portland BarCamp Meetup Scheduled for October 25

Don't forget to RSVP if you plan to attend our second informal Portland BarCamp Meetup next week!

When: Wednesday, October 25
Time: 7:00pm - 9:00 pm
Where: Jive Software Office (317 SW Alder St Ste 500)
Sponsored by: Jive Software

Jive Software is located on Alder near 3rd. Parking is available in a nearby parking garage, and it is short walk from the Max (directions to Jive Software).

If you plan to attend, please RSVP on the Portland BarCamp Meetup wiki (RSVP required):

The meetup on October 25th will be very informal and similar in format to the last meeting. We'll do a few introductions, talk for a few minutes about organizing the BarCamp, and then see where the discussion goes.

If you would like to receive notifications about any last minute changes, future meetups, and other PortlandBarCamp communications, please join our Google Group to receive email announcements.

Subscribe to BarCampPortland

Email:


Browse Archives at groups.google.com

We have also created a BarCamp Portland Google Calendar for upcoming events. The next event will be held on November 29.

We are also trying to gain support for a real BarCamp event in Portland. We will start the planning process when we get enough people signed up on the Wiki, so please add yourself to the wiki if you want to attend a Portland BarCamp event!

The New York Times Discovers Technorati

I like the New York Times, but I was surprised by the quality of a recent article about Technorati. The title, 55 Million Blogs, and Now a Service to Track Them written by Eric Pfanner, implies something new, but Technorati has been around for at least 3 years. The new part is that Technorati will begin publishing a Top 100 list for French, German, and Italian language blogs. A nice new feature, but just a new feature.

Pfanner also quoted Peter Hirshberg as the Chief Executive of Technorati; however, Dave Sifry is the CEO while Hirshberg is the Chairman and Chief Marketing Officer. A simple fact checking exercise should have uncovered that error.

I am disappointed in the Times. A misleading title and obvious factual error both in a relatively short article.

Google Takes Over the World?

The New York Times had an interesting article, titled Planet Google Wants You, today about how Google is taking over more parts of our lives every day:

Marketing experts consider a Web site an experience — different from using a product like a soft drink — because it’s someplace you go, an arena in which you live out your life. And in this way many people develop a sense of intimacy within it, even trust.

...

Donna L. Hoffman, a founder of eLab 2.0, a research center at the University of California, Riverside, that studies online consumer behavior, said that Google has in the minds of many users “become one with the Internet,” achieving a meta-status because as the most-used search engine, “it literally augments your brain. I don’t have to remember quite a few things now because Google can remember them for me. Google is an additional memory chip.”

...

Like Apple, Google has lured the young and the early adopters by making the utilitarian — say, Gmail — seem hip. Part of the allure stems from the clean Euro-minimalist design of its applications. Part of it stems from the company’s reputation for innovation. (Quote from New York Times)

I'll admit it Google has taken over my life, not out of any need to be hip and trendy, but because I simply like Google's products better than the alternatives. I like Google search because it seems to find what I am really looking for more quickly than the other search engines. I am addicted to Gmail, and I use it not because it is free, but because I like it better than Outlook. Despite owning a copy of Outlook, I have stopped using it for personal mail (I still have to use it for work) because it is consumes too many system resources, and everything about it is just slow. An Outlook search for an email can take minutes instead of seconds in Gmail, and I love using tags in Gmail for those complex topics where filing them in a single folder makes no sense. Google Calendar helps my family find me when I travel. Google Analytics keeps track of my blog traffic. Google Docs provides a place to collaborate with my boyfriend to track household expenses. Google Groups gives my Portland BarCamp Meetup participants a way to keep up with the latest news about our events. I could go on, but you get the point.

Security does concern me in this environment, since Google knows more about me than my family, but it is a risk I am willing to take for the added convenience.

High Tech Marketing in a Virtual World

Many companies are initiating marketing campaigns designed to generate revenue in the "real world" via virtual world marketing through Second Life and other online environments. If you are interested in hearing my thoughts on virtual marketing, you can visit my Intel Trends in Web 2.0 blog.

Google Just Acquired YouTube for $1.65 Billion

Like everyone else, I heard the rumors, and I was skeptical. Acquisition rumors usually turn out to be exactly that ... just rumors with talks falling through at the last minute or casual talks between companies spawning rumors of impending acquisitions; however, in this case, the rumors were accurate.

From the Google Press Release:

Google Inc. (NASDAQ: GOOG) announced today that it has agreed to acquire YouTube, the consumer media company for people to watch and share original videos through a Web experience, for $1.65 billion in a stock-for-stock transaction. Following the acquisition, YouTube will operate independently to preserve its successful brand and passionate community.

On the one hand, this is a risky move for Google. The copyright issues within YouTube content could escalate now that companies could sue with the hope of making money by tapping into the deeper pockets of Google. On the other hand, Google has never been afraid of a few copyright skirmishes (the book searches and Google news come to mind as a couple of examples), and Google can usually find a creative way to make even very difficult situations work for everyone involved. I will be curious to see what happens.

Google's Blog Hacked ... Google is Not Cancelling Click-to-Call Service

The blogosphere has been speculating about the cancellation of Google's Click-to-Call Service over the past few days as a result of a Google Blog post stating that Google was cancelling the service. According to Michael Arrington at TechCrunch, “the real story here is that the Google blog has been hacked.”

In reading the original post (which was quickly removed from the blog), this should be obvious. Google is known for hiring brilliant, well-educated people, and this blog entry just does not fit:

Notice that the wording of the post makes little sense combined with spelling errors throughout. This reads more like a spam email than an official Google blog entry.

Update 10/8/06 12:00 PM: Om Malik reported that a Google spokesperson has confirmed that an unauthorized user created the fake post. The Google spokesperson also said that the Click-to-Call service was proceeding on schedule.

Just Arrived: My Flickr MiniCards from Moo

I just received my Flickr MiniCards from Moo. They are very small (hence the mini part), so I'm not quite sure how I will use them, but they are definitely cool.

Searching Inside Books Boosts Sales

Google's plans to digitize libraries of books has come under fire from publishers eager to protect copyrights; however, publishers participating in Google's Book Search Partner Program are seeing a significant benefit. According to Reuters, publishers participating in Google's book search and Amazon's Search Inside programs are benefiting from additional sales:

"Google Book Search has helped us turn searchers into consumers," said Colleen Scollans, the director of online sales for Oxford University Press.

She declined to provide specific figures, but said that sales growth has been "significant". Scollans estimated that 1 million customers have viewed 12,000 Oxford titles using the Google program.

...

Specialty publisher Springer Science + Business reported sales growth of its backlist catalog using Google Book Search, with 99 percent of the 30,000 titles it has in the program getting viewed, including many published before 1992.

"We suspect that Google really helps us sell more books," said Kim Zwollo, Springer's global director of special licensing, declining to provide specific figures because the company is privately owned.

...

"Our experience has been that the revenue generated from Google has been pretty modest, whereas the Amazon program has generated more book sales," Penguin Chief Executive John Makinson told Reuters at the Frankfurt Book Fair this week. (Quotes from Reuters)

These examples highlight the importance of open marketing that lets people see some of the content prior to buying. In many cases, showing some of the book can generate interest in a book that would not have otherwise caught someone's eye. It also gives people the opportunity to see what they are buying, mirroring the brick and mortar book buying experience of leafing through a book. Hopefully, this trend will continue, thus giving buyers more information about potential purchases leading the way for Google and others to find similar opportunities to add value outside of the book market ... who knows what Google might come up with next.

Are MySpace Users Getting Old?

According to the latest comScore report, over half of MySpace users are the in 35 and older age range.

“The most significant shift has occurred among teens 12-17, who accounted for 24.7 percent of the MySpace audience in August 2005, but today represent a much lower 11.9 percent of the site’s total audience. Conversely, Internet users between the ages of 35-54 now account for 40.6 percent of the MySpace visitor base, an 8.2 percentage point increase during the past year.” (Quote from comScore)

According to Liz Gannes at GigaOm, they called “Fox Interactive spokesperson Ann Burkart to ask if comScore is off the deep end on this one, and she said the numbers are actually totally accurate with what MySpace is seeing internally.”

Because the press release only has percentages, it is really hard to tell what drives these numbers. Keep in mind that the report also shows a dramatic decrease in MySpace users in the 12-17 age range making it difficult to tell how fast the over 35 age range is really growing. Increasing as a “percentage” relative to other age ranges can also be caused by dramatic decreases in another group.

Assuming that the over 35 crowd is driven by real growth, I have a number of ideas about what could cause this growth.

• 99 year olds: MySpace has a large number of 99 year old participants, which typically fall into a couple of camps: the “too young to be allowed” group and the “old enough not admit a real age group”.

• Parents: With the recent press coverage over the past year focused on the dark side of MySpace (exploitation, sexual predators, etc.), I know quite a few parents of teenagers who use MySpace to better understand it and to keep an eye on their teenagers who use the site. Most parents of teenagers would fit into the 35-54 age range.

• Bloggers, Techies, and Journalists: I am 35, and I have a MySpace page. I created it as a way to better understand social networking for the purpose of blogging and other writing, but I have found that it helps me keep in touch with a few of my younger friends.

• Perverts: I assume there are also a few wackos in the over 35 age group that join for less than honorable reasons.

It would be great if some ambitious social networking researcher could do an in depth study to figure out what exactly is driving this change in the MySpace demographics.

Corporate Blogging 101

More companies are starting to blog every day, so I decided to spend some time providing my perspective on how to write a good corporate blog. If you are interested in corporate blogging, you might want to read the Corporate Blogging 101 post on my Intel Trends in Web 2.0 blog.

Next BarCamp Portland Meetup Scheduled for October 25

Our second informal Portland BarCamp Meetup has been scheduled!

When: Wednesday, October 25
Time: 7:00pm - 9:00 pm
Where: Jive Software Office (317 SW Alder St Ste 500)
Sponsored by: Jive Software

Jive Software is located on Alder near 3rd. Parking is available in a nearby parking garage, and it is short walk from the Max (directions to Jive Software).

If you plan to attend, please RSVP on the Portland BarCamp Meetup wiki (RSVP required):

The meetup on October 25th will be very informal and similar in format to the last meeting. We'll do a few introductions, talk for a few minutes about organizing the BarCamp, and then see where the discussion goes.

If you would like to receive notifications about any last minute changes, future meetups, and other PortlandBarCamp communications, please join our Google Group to receive email announcements.

Subscribe to BarCampPortland

Email:


Browse Archives at groups.google.com

We have also created a BarCamp Portland Google Calendar for upcoming events. The next event will be held on November 29.

We are also trying to gain support for a real BarCamp event in Portland. We will start the planning process when we get enough people signed up on the Wiki, so please add yourself to the wiki if you want to attend a Portland BarCamp event!

Censoring the Blogosphere: The Right and Wrong Ways to Respond to Criticism

We know that the world of media has been evolving as bloggers become more prevalent, and our methods of interacting with the media must also evolve with these changes. Some blogs (TechCrunch, Engadget, The Huffington Post) have become more popular than many traditional media sources, but many people are struggling to adapt to interacting with the blogosphere.

An example from the Washington Post about how NOT to respond to a blogger caught my eye this morning:

“Memories fade, but the Internet is forever.

Murry N. Gunty found that out the hard way this summer. Well known among Washington financiers, the head of Milestone Capital Management LLC ran afoul of bloggers for an attempt to censor a Web article about a 1992 incident in which he manipulated the election for officers of the Harvard Business School's Finance Club.

...

The Harvard flap seemed like ancient history until Silicon Valley entrepreneur Mark Pincus -- no relation to Gunty's business partner -- resurrected it.

...

'I have nothing personal against the guy at all,' said Pincus, whose original post included numerous disparaging personal remarks about Gunty. 'I write about ethics all the time. It's something I'm passionate about. If Murry had responded on my blog, the whole thing would have just ended there.'

...

Gunty or someone representing him sent an e-mail to Six Apart Ltd., the company that hosted Pincus's blog, asking that the article be changed because it was a violation of privacy.

...

When a Six Apart staffer asked Pincus to at least remove Gunty's last name from the posting, Pincus responded by posting the request on his blog -- escalating the issue beyond corporate ethics to a matter of free speech.” (Quote from the Washington Post)

Needless to say, cover ups and censorship are not an appropriate response to the blogosphere unless you really want the situation to escalate and spiral out of control.

Blogs require a different approach to criticism. Tim O'Reilly's lynching in the blogosphere over the web 2.0 trademark controversy provide an excellent example of how something can escalate out of control and still be diffused by the right type of response.

The best way to respond is with an honest and thoughtful (not defensive) comment back to the blogger on her blog along with an entry on your blog providing your side of the story. The response needs to come directly from the person (not someone on his staff). In order for this approach to work, the responder must admit to any mistakes and help people understand what was learned and how the situation evolved. This should be followed by clarifying any errors in the original post and next steps that the person is taking in response.

Approaching bloggers on their own terms through comments and posts on your blog create a conversation where the issues can be discussed and explored in the open.

New Netvibes Update

Netvibes just released a new update (code named Cinnamon) with new features, new modules, and a better user interface.

I have been using Netvibes for a couple of months, and I use it constantly. I tried more RSS readers than I can count, and I hated all of them. Prior to Netvibes, I could not find any RSS readers that worked better than than the RSS functionality built into Firefox. The beauty of Netvibes is that they manage to cram a bunch of feeds on the screen, but organize it in a way that never seems overwhelming or cluttered. I can see all of the posts from more than a dozen blogs without scrolling, mouse-overs give me the first couple of sentences, and I can chose to read any post within the Netvibes interface or natively as a new tab in Firefox. Almost everything is configurable; I can have multiple tabs; and the content is easily organized by dragging and dropping.

Netvibes has also integrated a number of very useful modules. Michael Arrington uses it daily for one stop access to a variety of web services. I can see my unread Gmail messages, my delicious bookmarks (including sort by tags), the front page stories on Digg, the weather and more from a single page.

The best part is that I rarely have to wait on anything. Quick, configurable, intuitive, and easy to use ... everything I want in a web app.

Women take Yahoo Hack Day by Storm

Yahoo Hack day is a geeky weekend of coding competitions held at the Yahoo campus. This year the winner was a team of women who created a mobile blogging solution. According to Michael Arrington (one of the judges for the event):

“The winning project, called Blogging In Motion, combined a camera, a handbag, a pedometer and the Flickr API to create a device that takes a picture after every few steps and then automatically blogs those pictures.” (Quote from TechCrunch).